wordpress

16 04, 2019

The importance of ramping up and testing your message first

By |2019-04-16T12:48:12-04:00April 16th, 2019|Uncategorized|0 Comments

The temptation, with your incredible offering, your ultimate product or service, is to dive into something like Facebook Ads and spend, spend, spend. Expecting to retire on your own island, with a private yacht and far too many pina coladas for one person to consume. And it doesn’t happen. And you’ve spent a fortune. So how can you avoid this “oh so easy” way to waste a ton of advertising cash? You have to use [...]

10 04, 2019

If we all hate popups, why do we have to consider them?

By |2019-04-10T10:00:24-04:00April 10th, 2019|Tips and Tricks, WordPress, WP Symposium PRO|0 Comments

You hate them, I hate them, so why do they exist? Because they have been proven to work (sorry). Many visitors will be interested in what you are selling, but perhaps not quite enough to buy. Or perhaps they don’t “get” your landing page. A popup that appears when they go to leave (move their mouse off the screen) giving a final reminder or convincer (perhaps an offer?) to help them decide. Never use traditional [...]